LinkedIn expert George Terry shares a powerful insight: it’s not about the numbers—it’s about connection. While text-based and image-based posts are valuable, they can’t match the impact of video.

On LinkedIn, video content allows people to see the human being behind the profile, building trust and authenticity in a way that no other format can. George explains why showing your face and voice on camera is the most effective way to create real engagement and start meaningful conversations.

You’ll discover:
• Why video outperforms text and image posts on LinkedIn
• How video helps you build human-to-human connections
• Why authenticity is more important than metrics
• Tips to strengthen your LinkedIn video strategy